Rob Miller, digital commerce leader and EVP of Customer Growth at Smith sat down with long-time ecommerce consultant Rick Watson for a special episode of The Watson Weekly. Recorded in Chicago at the historic German restaurant and beer hall The Berghoff, Rob and Rick dig in for a wide-ranging conversation encompassing modern B2B digital commerce, including account hierarchies, dynamic pricing, and evolving role of CRM systems. Rob shares insights from his experience with wholesale distributors and manufacturers, highlighting AI’s importance in complex systems. From B2B “ride-alongs” to serving complex B2B group buying, listen for a practical view on the future of enterprise commerce and the need to embrace change. Prost.
Inside B2B Growth – Apple Podcasts
Inside B2B Growth – Spotify